Hello spring

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Spring is here already and my allergies as well.Those who have it know what I am talking about .But anyway ,I am back  with a new casual look.

I paired mommy jeans(Zara ) with loose white  t-shirt and grey bomber from Fred Perry for a walk in the park on Sunday.I hope you like it.

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Polette

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Starting this week with a  relaxed look created with a white Nara Camicie shirt and a fabulous midi printed skirt from Cndirect.The accessories always play the biggest part here and that’s why my hand-made straw hat and the copycat of the Marrakesh windows sunglasses  are not missing .Head to Polette shop to find more beautiful frames/sunglasses now.

Wearing: Bag-Primark ; Sneakers-Stradivarius ;Shirt-NaraCamicie ;Skirt-Cndirect ;Sunglasses-Polette

Mbcos blog de moda Malaga spanish fashion blogger polette sunglasses

Things you need to know about marketing today

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Marketing is about much more than simply promoting your product and getting your company noticed. In the modern world of business, marketing is also about knowing how to showcase what you have to offer, identifying your target audience and carrying out qualitative research. Whether you’re launching a new product or trying to increase sales of an existing offering, here are three things you need to know about marketing today.

1. You must be able to backup your claims.

No matter what it is that you’re aiming to sell, if you make a claim about your product or service, you’re going to need to back it up. Claim support is an extremely useful tool and it can help to sway a customer to select your products over those of a competitor.’ The claim you make should be positive and highlight the strengths of your product. You could even make a competitive claim – this involves comparing the things you’re selling against. In turn, this can help you hone your marketing efforts.’ benchmark samples from leading brands. Whether you choose to do this yourself or decide to get help from a consumer research company such as Wirral Sensory, you’ll need to ensure  a robust procedure is used so that your claim is fully supported.

2.You’ll have to identify your target market

Regardless of the industry you’re in if you boost your sales and maximise profits, it’s vital that you target your products or services at the right people. You can do this by establishing who your audience are and who is most likely to be attracted to what you have to offer. You may want to aim your product or services at certain demographics based on variables like age and salary. For example, if you’re offering a premium service, it’s wise to target customers with a high-income level as it’s more likely that this type of person will make a purchase from your company.

3. You should use market research

Before you decide to sell your products or services, it might be a good idea to conduct some market research. This allows you to gather information about your potential customers and identify exactly what they want or need. From surveys  to interviews to questionnaires, there are a wide variety of techniques you can use to gain this data, and doing so could help you hone your marketing efforts.

By simply taking these three handy tips into consideration should help you gain a better understanding of marketing today.

I hope this is useful to you and let me know what you think below,guys.

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Pictures Credit –Shee Visual Design 

Wearing 

Vest-Here

Skirt-similar here 

Heels-Here

 

Vest and skirt

office attire mbcos blog de moda photography look de otoño

EN Slowly transitioning into fall with woolen vests, cardigans or just oversized sweaters in neutral colors.Feels really nice getting into cozy clothes now that the weather is really moody and you never know when you should take your umbrella with you.I love autumn for its colors, smelling candles and because I have to rediscover the well-kept ‘treasures’ from my closet.I am not sure about you, but I always forget what clothes I have until autumn comes 😀 

About today’s outfit, I took out a woolen conic skirt and a vest  same fabric and paired with a silver top and ankle boots.

ES El otoño nos envuelve  poco a poco con chalecos de lana,cárdigans y suéteres oversized en colores neutros.Se sienta muy bien llevar ya la ropa acogedora ,ahora que el clima es muy cambiante y que nunca se sabe  cuando hay que llevarse el paraguas en el bolso.Me encanta el otoño por sus colores y olores inconfundibles pero también porque redescubro los ‘tesoros’ bien guardados del armario.No se como soís vosotr@s,pero a mi siempre se me olvida la ropa que tengo de invierno hasta que tengo que hacer el cambio. 😀 

Sobre el look de hoy,saqué una falda cónica de lana y un chaleco del mismo tejido y las he combinado con un top de color plata y con botines negros.

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Wearing 

Vest/Chaleco- Here or Here

Skirt/Falda –Here or Here

Top-Here

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